Keep an eye on your email open rate to analyze and improve performance! 51% of emails are opened on mobile devices - don’t forget to check the mobile preview for your email! Let your imagination run wild. A mobile-responsive email can increase clicks by 15%. Always check mobile previews before sending out emails. Don’t make ‘em yawn! Keep your emails exciting and brief. [insert fun loading text here] I’m worth the wait Avoid getting marked as spam! Only email people who have agreed to receive emails from you.