Generating witty text... Test, test, and test again! Make sure your email looks good on all devices before you send it out. Sit up straight. We’re very font of you because you’re our type. Keep your email subject line short and attention-grabbing. Don’t forget to add a short preview description to encourage people to click on your email. My day’s been ok, how’s yours? Don’t forget to add a fun, relevant call-to-action button to your email.