Boost your email opens with a punchy subject line. Fighting off robots… Keep an eye on your email open rate to analyze and improve performance! Sit up straight. Don’t forget to add a fun, relevant call-to-action button to your email. Test, test, and test again! Make sure your email looks good on all devices before you send it out. Let your imagination run wild. 51% of emails are opened on mobile devices - don’t forget to check the mobile preview for your email!