Sit up straight. Don’t make ‘em yawn! Keep your emails exciting and brief. I’m worth the wait Don’t forget to add a fun, relevant call-to-action button to your email. Boost your email opens with a punchy subject line. Get creative with emojis in email subject lines to increase open rates! Test, test, and test again! Make sure your email looks good on all devices before you send it out. 51% of emails are opened on mobile devices - don’t forget to check the mobile preview for your email!