Opening the door to unlimited creativity… A mobile-responsive email can increase clicks by 15%. Always check mobile previews before sending out emails. Fighting off robots… My day’s been ok, how’s yours? One Mississippi, two Mississippi… Don’t forget to add a short preview description to encourage people to click on your email. Get creative with emojis in email subject lines to increase open rates! Test, test, and test again! Make sure your email looks good on all devices before you send it out.