Keep your email subject line short and attention-grabbing. [insert fun loading text here] Is anyone even reading this? "Our charity nursery has improved their event marketing thanks to PosterMyWall flyers!" - Paula Don’t forget to add a short preview description to encourage people to click on your email. Want the loading time to be longer so we can spend more time together :) Time to get that bread. A mobile-responsive email can increase clicks by 15%. Always check mobile previews before sending out emails.