Avoid getting marked as spam! Only email people who have agreed to receive emails from you. Let your imagination run wild. Don’t forget to add a fun, relevant call-to-action button to your email. Is anyone even reading this? Fighting off robots… Test, test, and test again! Make sure your email looks good on all devices before you send it out. “There are so many beautiful designs to choose from. I feel like a professional when I use it.” - Dr. Oberson A mobile-responsive email can increase clicks by 15%. Always check mobile previews before sending out emails.