One Mississippi, two Mississippi… Try different email subject line styles to find what gets the most opens. Is anyone even reading this? Keep your email subject line short and attention-grabbing. 51% of emails are opened on mobile devices - don’t forget to check the mobile preview for your email! Fighting off robots… Test, test, and test again! Make sure your email looks good on all devices before you send it out. Keep an eye on your email open rate to analyze and improve performance!