Not just a pretty interface Avoid getting marked as spam! Only email people who have agreed to receive emails from you. My day’s been ok, how’s yours? We’re very font of you because you’re our type. Don’t forget to add a fun, relevant call-to-action button to your email. Don’t forget to add a short preview description to encourage people to click on your email. Keep your email subject line short and attention-grabbing. Test, test, and test again! Make sure your email looks good on all devices before you send it out.