Let your imagination run wild. Keep an eye on your email open rate to analyze and improve performance! One Mississippi, two Mississippi… Keep your email subject line short and attention-grabbing. Don’t forget to add a short preview description to encourage people to click on your email. My day’s been ok, how’s yours? Get creative with emojis in email subject lines to increase open rates! Test, test, and test again! Make sure your email looks good on all devices before you send it out.