I wish I looked as good as you while waiting Don’t forget to add a fun, relevant call-to-action button to your email. A mobile-responsive email can increase clicks by 15%. Always check mobile previews before sending out emails. Don’t forget to add a short preview description to encourage people to click on your email. Is anyone even reading this? Feel free to spin in your chair while you wait I’m worth the wait Keep your email subject line short and attention-grabbing.