Not just a pretty interface Don’t forget to add a fun, relevant call-to-action button to your email. Generating witty text... Don’t forget to add a short preview description to encourage people to click on your email. Keep your email subject line short and attention-grabbing. Get creative with emojis in email subject lines to increase open rates! Test, test, and test again! Make sure your email looks good on all devices before you send it out. Time to get that bread.